One Year In: What I Wish I’d Known, What I’d Do Now
- Natalia Hales
- Oct 20
- 3 min read

Hitting the one-year mark in your small business is a big deal. You’ve survived the start-up wobble, built some loyal customers, and learned more in twelve months than any course could teach. Now comes the next phase: turning hard-won momentum into steady growth.
As a business consultant who’s worked with dozens of early-stage founders, here’s a clear, confident guide to what you need to know and what you need to do as you wrap up your first year—featuring a real-world example of a small café on Skye.
A Quick Case Study: “Cuillin Cup” — A Café in Skye
Imagine Cuillin Cup, a cosy cafeteria on the Isle of Skye serving speciality coffee, local scones, and Highland cheeses. The first year has been a mix of tourist season highs and winter lulls. Footfall is good, reviews are strong, and the supply chain is local and artisan—but margins feel tight, stock occasionally runs short, and there’s no clear plan beyond “work harder next year.”
Here’s how I’d advise them—and you.
What You Need to Know (Year One Truths)
Seasonality will make or break your cash flow
For a Skye café, summer can fund winter. If you don’t plan cash early, winter bites hard.
Know your monthly breakeven. Track it like a hawk.
Margins are your real growth engine
Signature items should carry strong margins. Coffee often does; artisan cheeses might not—price and portion accordingly.
Waste and shrinkage (spoilage, over-portioning, comps) quietly erode profit.
Your best customers want to spend more—if you let them
Bundles (coffee + scone), tasting boards (cheese flight), and seasonal specials increase average order value without feeling “salesy.”
Systems beat heroics
Checklists, prep standards, and simple stock routines give you consistency and time back.
When everything lives in your head, you cap your own growth.
What You Need to Do (A Focused Year-Two Plan)
Stabilise Cash Flow
Build a 13-week cash forecast. Update weekly.
Negotiate with suppliers for better terms or consolidated deliveries to reduce costs.
Offer winter locals’ loyalty (e.g., “10 coffees, 2 free”) to smooth the off-season dip.
Improve Margins Without Compromising Quality
Introduce profitable bundles: “Skye Morning” (flat white + warm scone), “Highland Board” (cheese trio + chutney).
Standardise portions—invest in simple portion tools and prep sheets.
Create Operational Rhythm
Daily: open/close checklists, till count, quick waste log.
Weekly: stock count for top 20 items (the “vital few”), margin review on specials, rota planning against forecasted footfall.
Level Up the Customer Experience
Make it local and memorable: chalkboard stories about your cheesemakers, a “Scone of the Week,” and a stamp card that rewards exploration.
Capture emails at the till for a monthly note: winter events, new roasts, local collaborations.
Plan for People
Cross-train staff to cover coffee, till, and prep.
Introduce simple incentives: “Zero waste week” bonus or “Top upsells” recognition.
Write down how you want things done—your “Cuillin Way”—so quality survives busy days and new hires.
When to Bring in Help (And How We Can Support)
At the end of year one, two types of support can accelerate your progress:
Accountant support
Year-end accounts, tax planning, VAT registration/returns, payroll, and clean reconciliations.
Advisory on legal structure, capital allowances, and cash-efficient ways to invest in equipment.
Business consultancy
Pricing and menu engineering, cost control, supplier negotiations, and operational playbooks.
Forecasting (13-week cash), KPI dashboards, and a practical growth plan tailored to your seasonality.
At Blue Bee Partners, we do both—pragmatically, with a calm, expert approach. We regularly help small businesses like Cuillin Cup close out their first year cleanly, avoid expensive mistakes, and set up a sharper year two. Whether you need end-of-year accounting support, a menu margin tune-up, or a simple system to manage stock and cash, we’ll help you implement what works and ditch what doesn’t.
Surviving year one is about grit. Thriving in year two is about systems, margins, and measured ambition. Keep your story local, your menu profitable, and your routines simple. Do that, and the rest—strong reviews, loyal locals, steady winters—will follow.
If you’d like a steady hand for the next leg of the journey, Blue Bee Partners is here to help.




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